When I first saw that M&M’s were tied into the latest Star Wars marketing onslaught, I didn’t think much of it. I thought it was a little dumb, actually. Not quite as dumb as Darth Vader hawking Cheez-Its, but still kinda goofy.
Until I tried the dark chocolate M&M’s with peanuts.
Over the last few months I’ve bought many, many bags of them. Now my neighborhood Kroger is out. These are a limited-time deal as far as I know. I was saddened until today when I discovered a cache tucked away at the Kroger in North Little Rock on Pike. I bought eight bags. I sold two to Shane. I am the pusherman. Hopefully the people at M&M’s will make this thing a permanent offering.
We must not let these disappear from the shelves!! We just mustn’t!
the latest Star Wars marketing onslaught
Have you seen the Darth Vader themed Mr. Potato Head?
Darth Tater. Indeed I have. Amusing, but I have to say I feel like we’re diluting the Evil Sith Lord’s power by making him into a potato. And a Cheez-Its pitch man.